> Hello, I'm
Travis Shields
Director of Engineering
Building high-performing engineering teams and modern platforms that deliver measurable business impact.
> About Me
Building Teams, Platforms & Impact
As Director of Engineering at Vimeo, I lead transformational technical initiatives that modernize enterprise web platforms and build high-performing engineering teams. I specialize in platform architecture, marketing technology, experimentation frameworks, and design systems that deliver measurable business impact.
At Vimeo, I architected and led the migration of the marketing website from a legacy PHP monolith to a modern, scalable web stack based on Next.js, React, and Tailwind CSS, enabling 50% faster iteration cycles. I established a unified experimentation framework integrating Eppo platform, empowering Marketing and Growth teams to self-serve A/B tests and optimize conversion independently. I also sponsored the development of Vimeo's marketing design system, achieving complete parity across Figma, Storybook, and Builder.io.
My leadership approach centers on developing technical leaders who own architecture, delivery, and decision-making autonomously. I've mentored engineers to win awards for transformational work on platform decoupling, CI/CD modernization, and design system delivery.
Previously at WeWork and The Madison Square Garden Company, I led engineering teams and built high-traffic web applications serving millions of users. I bring deep expertise in JavaScript, TypeScript, Node.js, React, Next.js, GraphQL, microservices, and cloud infrastructure, combined with strategic thinking in technical roadmap planning and cross-functional collaboration.
I'm committed to fostering cultures of ownership, excellence, and continuous innovation where engineers thrive and deliver extraordinary results.
> Expertise
Skills & Technologies
A comprehensive toolkit for building modern platforms and leading high-performing teams
Leadership & Strategy
- Engineering Leadership
- Team Development
- Technical Roadmapping
- Cross-Functional Collaboration
- Agile/Scrum
- Mentoring & Coaching
Platform & Architecture
- Platform Modernization
- Microservices
- Micro-Frontends
- Design Systems
- CI/CD Pipelines
- Cloud Infrastructure (AWS, GCP)
Frontend Technologies
- Next.js
- React
- TypeScript
- JavaScript
- Tailwind CSS
- Redux
Backend & Data
- Node.js
- GraphQL
- RESTful APIs
- PostgreSQL
- MongoDB
- Redis
Tools & Platforms
- Docker
- GitHub Actions
- Builder.io
- Storybook
- Jest
- Datadog
Experimentation & Analytics
- A/B Testing Frameworks
- Experimentation Platforms
- Data-Driven Optimization
- RUM & Performance Monitoring
- Analytics Integration
- Conversion Optimization
> Get In Touch
Let's Connect
I'm always interested in hearing about new opportunities, interesting projects, or just having a conversation about engineering leadership.